Digital Production Platform (DPP)

Relationshop’s experienced team has been serving the retail grocery industry for decades. Now, we are transforming the weekly ad production process with DPP — our automated, template-based page production and proofing system.

  • Template-based ad building/proofing system with integrated DAM system
  • Doesn’t disrupt workflow - ingest category CSV files to populate weekly ad items
  • Import historical movement and other metrics to inform decision making at spot level
  • Build and proof ads within same system
  • Export CSV or XML file for import into page design software (InDesign) for print
  • Output digital, interactive ad for website
  • Shortens build/proof cycles, automates proofing process with timing & notifications
  • Adds efficiency, control & accountability
DPP Module

Digital Asset Management

Digital content can be easily shared across the organization. Relationshop® Catalog will reduce time spent searching for assets and streamlines review and approval processes.

  • Customized portal to reflect your brand image
  • Private cloud based in geographically diverse Tier III and Tier IV data centers
  • Software as a Service (SAAS) model
  • Quick and easy implementation
  • Batch upload large libraries
  • All assets in one place and not on individual computers
  • Aggregate existing assets into one system
  • Permission-based access to all assets
  • Keep large file attachments off email
  • Reduce server space for archived assets
  • RAID6 file storage with weekly mirroring

Creative

The Relationshop® creative team can help bring fresh ideas, thinking and experience to your brand. Sometimes, an outside perspective is needed to give your brand a lift. We can create concepts for a range of projects and work to hand them off to your in-house team to do final execution and production.

Our designers have also created libraries of ready-to-use content for your seasonal messaging, targeted direct mail and email. We will customize to your brand and never repurpose it for a competitor. This is a time-saving and inexpensive way to keep your ideas fresh and new.

  • Health & Wellness newsletters and emails
  • Wine and Beer creative content
  • Baby and Pet club creative
  • Seasonal and Holiday creative for signs, ads and email
  • Top shopper, lost shopper and lapsed shopper targeted emails and direct mails
  • Competitive blunting creative for targeted messaging

Bring fresh ideas, thinking and experience to your brand!

I'm Ready For Some Fresh Ideas!

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